Limited Edition
Ultra Set in White - Ultra Frame and Headboard in White Ultra Set in White - Ultra Frame and Headboard in White

We've Redefined
The Bed Frame

Softness like never before
Ultra Frame in White and Round Bolster Pillow in White

Setup Is
A Breeze

Arrives fully assembled for instant relaxation

Unparalleled Comfort

That your toes will love

A Softer Side of Life

Inspired by the modernist style of Denmark and Italy, our innovative bed frames and headboards instantly transform your mattress and box-spring into an elegant, upholstered bed that is easy to love.


5" thick ultra cushioned sides


3.5" thick soft rounded sides


2.5" thick space conscious sides

Effortless set up, arrives as one piece and installs in minutes

Featuring: Luna Set in White
The editors of Architectural Digest have spoken - and the verdict is in.

"SoftFrame feels like a total bedroom refresh—the thick plush concept has transformed my room into a cocoon-like domain...The soothing texture and coziness level of 11/10 have convinced me that I’ve finally unlocked the Danish concept of hygge in my home–it’s like sleeping atop a floating cloud. I’d recommend SoftFrame to anyone and will be annoyingly finding ways to weave this slice of home luxury into conversations in the near future, as I’m officially a believer." - Collier Sutter

Softness Your Toes Will Love

No hard surfaces with our all-around cushioned bed frames to keep your toes and shins safe

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Free shipping*

Tracking provided and optional Route insurance

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Fast Production

All items are handmade to order within 1 - 3 weeks of purchase date